At DesignWise, we work with customers and operators to identify what's working and what's not working. We update the machine by adding easier access, incorporating bi-fuel systems, electrifying, and reducing weight, along with general simplifications. We research competitors' products to identify key marketing numbers and specifications. Our goal is to beat the competitor's numbers through smart and effective design. We want there to be no question that our customer's product is the best out there.